Eyeshadow is back and better than ever in 2025, according to beauty guru Kat James. Forget about those bold and dramatic looks – it’s all about one-and-done shadows, subtle shimmers, and monochromatic styles now. With a million followers on TikTok, James is the go-to source for eyeshadow tips, especially for those with mature skin or hooded eyelids.
If you’re worried that eyeshadow is no longer for you, think again. James believes that eyeshadow should enhance your eyes, not overpower them. The key to a flawless look is starting with the right canvas, which is where a lightweight eyeshadow primer comes in handy. This primer helps smooth out any texture and ensures your shadow stays in place all day.
When it comes to choosing the best eyeshadows for mature eyes, James recommends avoiding heavy shimmer or glitter that can settle into fine lines. Instead, opt for cream formulas or silky powders in satin or matte finishes. Cream shadows in stick or pot form are easy to use and flattering for all ages. Brands like Moira Cosmetics and Jason Wu Beauty offer affordable options that James loves.
For colors, stick to taupes, soft bronzes, or subtle plum hues for a natural yet defined look. When applying eyeshadow, blend a mid-tone shade slightly above your natural crease to lift the eye and avoid harsh lines. If you have hooded eyelids, adjust your placement to ensure your shadow is visible when your eyes are open. Remember to keep the lower lash line light to avoid pulling the eyes down.
Now that you have all of James’s expert tips, it’s time to stock up on some new makeup. From creamy shadows to defining brushes, there are plenty of affordable options inspired by her techniques. Whether you prefer a subtle shimmer or a matte finish, there’s something for everyone to achieve a flawless eye look.
Eyeshadow is back in style for 2025, and beauty influencer Kat James is here to show you how to rock the trend with confidence. With a million followers on TikTok, James is known for her expert tips on applying eyeshadow, especially for those with mature skin or hooded eyelids. If you’re looking to enhance your eyes without overpowering them, James recommends starting with a lightweight eyeshadow primer to create the perfect canvas for your look.
When it comes to choosing the right eyeshadows, stick to cream formulas or silky powders in satin or matte finishes to avoid settling into fine lines. Colors like taupes, soft bronzes, or subtle plum hues are ideal for adding definition without going overboard. To create a lifted effect, blend a mid-tone shade slightly above your natural crease and avoid heavy liner or dark shadows along the lower lash line.
With affordable options from brands like Moira Cosmetics and Jason Wu Beauty, you can easily recreate James’s signature eye looks at home. From cream shadows to defining brushes, there’s something for everyone to achieve a flawless eye look that enhances your natural beauty. So why wait? Stock up on these must-have products and get ready to slay the eyeshadow game in 2025.
