the capacity for Empathy has been a hot topic in the business world, there’s nothing soft to it. And rightly so, is a psychologist and market researcher, Henk Noort, a book on the subject of the book. The business world is, according to him, is in a crisis of confidence.

“in the netherlands, and the Trustbarometer, it is the confidence in the world of business at a historic low and the drivers are nowhere else so suspect as to be with us. More than half of the new products flopped, with 80 percent of all mergers and acquisitions are unsuccessful, our research shows that the vast majority of the employees are not loyal to their employers.”

According to Noort they will all be symptoms of a lack of empathy. “The society as a whole, we are seeing more polarization, because the people would not be able to move those not of our faith.”

Microsoft ceo Nadella gives the example of

for this reason, a counter-movement in motion. In the world of business is being led by key opinion leaders, such as Belinda Parmar, and Simon, and minutes there. Microsoft’s ceo Satya Nadella, the first of which is “the hottest trend in leadership on a global scale, are applied. When he was in the 2014 in taipei, taiwan, as the chairman of the board, he placed empathy in the top of the agenda. According to Nadella, is the key to successful innovation.

in the world of design, empathy, and a trend. Car maker Ford makes it easy for designers, new models, testing the empathy belly: a suit that lets you experience what it’s like to be turns up very pregnant to.

finally, as Other companies to test their products, premises or services provided by the technical university and at MIT has developed the Age Gain Now System, to pick up the motor skills and the senses of a zeventigplusser download.

in a Sense you can learn how to

however, Not everyone is naturally as other factors. Fortunately, the learning curve. Noort explains that there are two types of empathy are: emotional and cognitive.

the Emotional capacity for empathy is the ability to use the emotions of others and to feel that almost anyone can do it. Cognitive empathy means that you are able to move into the positions and interests of the other party. This is something that we all need to learn, in the course of our lives. You can be aware of exercising and better at it.

‘Coach’, Stephan van IJperen for a few years empathietrainingen in the private sector. His training and coaching programs teach people skills such as social awareness, listening skills, and omgevingssensitiviteit.

the master should be on the course,
but Sometimes it can take a very company, in the hands of the secretary of the board of directors: “At all levels within an organization, I give a slightly different workout. The clerk will learn what goes on in the mind of the manager, which he is, perhaps, not always quite to respond. A good salesperson will learn to pay attention to the customer, and not just for his own project.”

“the capacity for Empathy and action are not mutually exclusive.”

Although Van IJperen, not to be in the room and lead to the loss of his services, and he notes that the capacity for empathy is still getting a soft image. “I see a lot of leaders with their subordinates, to allow me to send. When I suggest that she, too, is training, respond to, some of them disgruntled.”

“‘They’ve turned to me to fit in’, do I have to go with them.” One misconception is Of the IJperen. “The capacity for empathy and action are not mutually exclusive. You can be a hard message to a very empathetic so the other person feels listened to.”

, Noort, close with: “Empathy does not always have to be sweet, cute, and cuddly. You can make a maximum amount of empathy to dismiss.”

take a Look together < / p> Empathy is most effective when there is eye contact, says Noort. His most important advice to managers and directors, and is to go out and have a talk with co-workers, customers, and other stakeholders.

“Market research is no substitute for empathy. If you don’t make to talk to people and look them in the eye. This way, you can figure out what’s going on and give you a good example of this.”

“Market research is no substitute for the capacity for empathy.”

the next step will be the development of an empathic culture within the organization as a whole. Noort use again the example of Microsoft, which is the headquarters in the Netherlands, the mission of the company is written in braille on the handrails, has been written as a gesture to blind your colleagues.

the Noort: “You have to develop tools that allow your blind spots to cover. In a large Dutch pension fund late last year to conduct an investigation among stakeholders, that is, they do not have the daily show in order to find out what they can about the company and think about it.”

Do not < / p> Empathic leaders like Nadella will have in the future, and to think Noort, and Van IJperen. A hard-as-nails, empathieloze manager will, according to them, it is not as fast-growing. Also, are the soft skills, the skills that you need in order to build relationships and keep track of, nowadays, it is more important than the hard skills like programming skills, according to Van IJperen.

However, you can continue. Noort, “If you are too empathetic, you’re no longer able to operate. You will be constantly affected by the emotions of others. You have to be careful.”