Digicook from Intermarché – On December 10, 2019, the brand put a total of 35,000 copies of its new Digicook connected cooking robot at a low price, manufactured by the Arthur Martin brand, on sale. What does this new all-purpose robot promise you?
After Lidl’s success with the marketing of its Monsieur Cuisine Connect robot, it’s intermarché’s turn to sell its own cooking robot at a low price since December 2019. The robot, like its competitor, promises to work miracles in the kitchen . What is the price ? What are its features? We tell you everything about this long-awaited robot.
Since December 10, 2019, Intermarché has been marketing its new Digicook kitchen robot in its stores. A date that falls just in time before the Christmas holidays. A good gift idea to offer, or to be offered! Be prepared, only 35,000 copies are on sale. 30,000 in Intermarchés, and 5,000 at Netto. The brand expects rapid stock shortages. There won’t be for everyone.
Intermarché’s connected cooking robot is marketed at a very attractive price, at 349 euros, or 10 euros less than the Monsieur Cuisine Connect from Lidl which is sold at 359 euros. “It will be connected and sold for 349 euros,” Thierry Cotillard, the president of Intermarché at Capital, announced several weeks ago. We are far from the 1299 euros of the TM6, the latest version of Vorwerk’s Thermomix. The chain must prepare for scenes of riots and heavy crowds in its stores on December 10, as was the case in some stores of the Lidl discount brand last June.
Like its smaller competitors, Digicook, the new kitchen robot from Intermarché is connected. With a 5 liter capacity bowl, the robot promises to chop, knead, mix, steam, brown and simmer. It also offers hundreds of recipes, and thanks to its Wi-Fi function, you can even download many more. What to prepare good meals all year round, but also to delight your guests at Christmas!
