PUBLIC-INFO. Faced with the growing exploitation of our personal data, the protection of our privacy is a crucial concern in a digitalized world.
In the age of the Internet, users’ personal data have become commodities like any other. Accepting cookies, downloading a mobile application, visiting a website… Data brokers or information brokers take advantage of these actions to collect them, to the detriment of the privacy of Internet users. Their job is to buy and sell their data. Issue ? They often do this without first obtaining their informed consent.
Among the personal data most commonly held by data brokers are:
Depending on their specialization, each data broker collects different types of data:
In theory, data privacy laws and regulations like the GDPR protect the rights of individuals. However, deleting personal information from the databases of data brokers at a given time is time-consuming. It can take over 300 hours.
Moreover, it is not always enough. Indeed, in most cases, data brokers collect personal data after a certain period of time. Therefore, deleting data requires continuous effort.
The subscription service offered by Incogni is based on recurring and continuous deletions of personal data. Thus, they remain constantly out of reach of the market.
To take advantage of the Incogni Personal Information Deletion service, customers only need to follow three steps:
Other personal data deletion services are mostly focused on the United States. On the other hand, Incogni covers:
Its broad market coverage makes it accessible to as many people as possible. Another major asset of Incogni is that it works with all types of data brokers. Finally, thanks to a fully automated process, the service makes the deletion of personal information ultra-easy. Communication, follow-up, fight against rejected claims… After registering, Incogni manages all interactions with data brokers.
Incogni offers two subscription plans to its personal data erasure service:
Both subscriptions can be canceled at any time. They offer a 30 day money back guarantee. For optimal security, payments are encrypted.
Incogni’s primary ambition is to act against data brokers. Launched by Surfshark, a cybersecurity company, its service allows users to remove their personal data from all their files. It limits public access to their private information, mitigates the risk of identity theft and prevents the sale of their data. Right now, Incogni’s annual subscription is half price.
