After the lost brand to the popular Big Mac, McDonald’s also nasty gloating from rivals Burger King like.
The Big Mac from McDonald’s is a worldwide classic for Fast-Food Fans, but since the castle giant is a sensitive defeat in a trademark dispute with a small Irish castle chain has conceded, is the cult Burger under fire. An opportunity that could be the “intimate enemy” Burger King of course not to be missed.
EU court amazing judgment in the trademark dispute over Big Mac
There’s a EU court decided that other companies can use the name “Big Mac” for your products, has Burger King Sweden slash considered a particularly perfidious page. In an advertising-parody, the company is showing a whole menu with a Big-Mac selection : “Like a Big Mac, just a really Big”, “like a Big Mac, only juicier and tastier” or “Like a Big Mac only grilled on an open flame, of course.”
Burger King hating on McDonald’s: Big Mac advertising in Video
In a Statement, Iwo Zakowski, the CEO of Burger King Sweden, explains: “McDonald’s has just lost its trademark for the Big Mac, because you have sued a lot of smaller players. This is much too funny to keep out of this.”
nasty actions against McDonald’s have at Burger King a long Tradition. Again and again, the smaller competitor from the get-to-side strokes. So Burger King sent recently to thousands of customers to McDonald’s, to be able to at a crazy discount promotion. Besides, it gave McDonald’s a Flame Grill for Christmas. Their burgers are grilled on an open flame, is a trademark of Burger King.
Also interesting: Huge Big Mac – With this Trick you can get the mega Burger at McDonald’s
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